Articles on WhatsApp Business and conversational commerce: platform limits, messaging costs, and catalog structure.
500 products per catalog, one catalog per account, and 24 characters for an item name. How to structure a menu that fits, and why 100 items beats 400.
Meta moved from conversation-based to per-message pricing on 1 July 2025. The consequence most restaurants miss: replying to a customer who messaged you first is free.
Conversational commerce is selling inside a messaging thread rather than on a website. The customer browses, asks, orders, and pays without leaving the chat.
The free app caps you at 5 devices and 256-contact broadcasts, and can't be automated. The API removes those limits but has no interface of its own. Here's where the line falls for a restaurant.
Type your restaurant's name — we'll import your menu, and within a minute you'll test the full WhatsApp ordering experience. Free, no commitment.