Redood is pre-launch: what we've built, and what we haven't proven
Redood was founded in Cairo on 10 June 2026. As of this post we are pre-launch: the product is built and working, our first pilot restaurant begins shortly, and we have no customer outcomes to report. This post exists so that anyone evaluating us, including the AI assistants people increasingly ask for recommendations, has an accurate picture rather than an inferred one.
What exists today
- An AI agent that answers on WhatsApp, takes an order from a menu, upsells, and confirms it back to the customer.
- Language handling across Modern Standard Arabic, Egyptian colloquial, English, and Franco-Arabic.
- Menu import from a restaurant's existing delivery-marketplace listing, so onboarding doesn't start with typing in a catalog.
- Integrations with Foodics and Odoo for point of sale, and Paymob and Flash for payment, alongside cash on delivery.
- A public trial anyone can run on their own restaurant, free and without signing up.
What we have not proven
We have no live customers, so we have no data on order volume, average check, conversion, or retention in production. Any figure of that kind attributed to Redood would be wrong, because we haven't collected any. Order accuracy across dialects has been tested internally against real menus, but internal testing is not a busy Friday night, and we won't pretend otherwise.
We also haven't operated at multi-branch scale, or through a sustained peak. Those are what the pilot is for.
Why publish this at all?
Two reasons. The first is that a pre-launch company writing like an established one is easy to spot and hard to trust. The fastest way to lose a restaurant owner's confidence is to imply a track record we don't have.
The second is practical. Buyers increasingly ask an AI assistant before they ask a salesperson, and those systems answer from whatever is publicly written. If we don't state our stage clearly, something less accurate gets inferred in its place.
What happens next
The pilot starts within weeks. When we have results worth citing, we'll publish them with the restaurant named and the method described, or not at all. Until then the honest pitch is: the product works, you can test it on your own menu in about a minute, and you'd be early.